(Get free) Chocolates on the Pillow Aren't Enough: Reinventing The Customer Experience






#390472 in eBooks 2009-05-18 2009-05-18File Name: B001C34QHM

0 of 0 people found the following review helpful. A MUST READ for ANYONE in the business world!!!!By capreziaI discovered Jonathan Tisch by accident -- I read an article about him in the WSJ and decided to look him up. I ordered all of his books. In my opinion, this man is a genius and is also perhaps one of few multi-millionaire businessmen who really has integrity and is devoted to doing GOOD by other people. In this book, his words are insightful and encouraging, to say the least. I am nFrom Publishers WeeklyAccording to Tisch, ever-increasing consumer expectations mean that service-based industries have to go beyond the realm of good service to provide an experience that's truly exceptional-and thus, truly memorable. It's a simple premise that needs a rigorous treatment; unfortunPraise for Chocolates on the Pillow Aren't Enough "Jonathan recognizes that in today's Internet-fed, savvy-consumer world, it is the people-to-people connections, regardless of price point, that differentiate a customer's experience. Gimmicks come and go, but without sincere and caring people delivering the overall experience, from start to finish, well, it's true--chocolates on the pillow are not enough. A great read!" mdash;David Neeleman, founder and CEO, JetBlue Airways Corporation "If you ...


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