[Free read ebook] Marketing (Collins Business Secrets)






#2039309 in eBooks 2010-03-27 2010-04-29File Name: B003E749VM

About the AuthorPeter Spalton CMC works as a freelance marketing consultant for multinationals, private companies, family business and public bodies. He mentors chief executives and sales directors throughout the UK. He has also held senior marketing positions in ICL, Ericsson and Nokia.The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:bull; Position your product for a target marketbull; Build a brilliant marketing planbull; Create stunning branded marketing materialsbull; Use memorable publicity to build market interestbull; Take advantage of new technology


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