[Mobile book] Fans! Not Customers: Revised Edition: How to Create Growth Companies in a No Growth World






#850863 in eBooks 2016-07-07 2016-07-07File Name: B01I3QE076

Most companies plod along doing things as everyone always has. So there are huge opportunities for people trying to break the mould, even in old-fashioned businesses like banking or insurance. Of course it happens all the time in the digital world, but it can happen anywhere - so long as you turn your customers into fans. When that happens your customers - who will sing your praises when your competitors' customers are grumbling all the time - become your greatest allies in marketing and sales....


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