(Read and download) When Digital Becomes Human: The Transformation of Customer Relationships
♛ Steven Van Belleghem ♛
#386310 in eBooks 2015-04-03 2015-04-03File Name: B00VIMHX4K
0 of 0 people found the following review helpful. InterestingBy DarrenIngram_dot_comDespite it seeming or feeling that everything is online and customers are increasingly vocal and demanding, the human touch is still a desirable feature on many levels. This book looks at the possibly difficult harmonisation of a businessrsquo;s two most important assets - its employees and its digital channels.Originally published in Dutch last year, this book notes that about three out of four people want ldqu"Do you think customer relationships are important? Do you believe you are running a customer-focused company? Then read this book. Using a wide range of case studies and inspiring stories, it will show you how to really put the customer at the heart of everything. You will learn how to combine thIn an age when customers have access to vast amounts of data about a company, its product and its competitors, customer experience becomes increasingly important as a sustainable source of competitive advantage. But success doesn't just rely on digital engagement and excellence, but also on combining a digital-first attitude with a human touch. In When Digital Becomes Human, Steven Van Belleghem explores and explains the new digital relationships. Packed with global examples from organizations ... [PDF.ub50] When Digital Becomes Human: The Transformation of Customer Relationships Rating: 3.97 (688 Votes)
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You easily download any file type for your gadget.When Digital Becomes Human: The Transformation of Customer Relationships | Steven Van Belleghem. Just read it with an open mind because none of us really know.
