[Get free] Yield Management in der Hotellerie. Entstehung, Umsetzung, Techniken (German Edition)






2014-05-09 2014-05-09File Name: B00U7KE1PI

Akademische Arbeit aus dem Jahr 2007 im Fachbereich Hotelfach / Gaststauml;ttengewerbe, , Sprache: Deutsch, Abstract: Von einigen Autoren wird betont, dass die Entwicklungsgeschichte des Yield Management bereits zu Beginn der 60er Jahre, in Form von einfachen Sitzplatzuuml;berbuchungen beginnt (vgl. Sterzenbach/Conradi: Luftverkehr 2003). Jedoch in der Mehrzahl der einschlauml;gigen Publikationen zum Yield Management, wird die Geburtsstunde des Yield Management auf die 1978 durch Prauml;sident ...


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