[Read and download] Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems
▲ P. Koku ▲
#4465331 in eBooks 2014-08-19 2014-08-19File Name: B00NC4R216
"Those who make decisions within organizations and corporations (profit and non-profit) can benefit from reading the interfunctional approach to decision making (marketing and finance) taken in this book. Koku has managed to write a lucid book on a very important topic which will appeal to a veryAs interest in MBA programs and business schools more generally continues to grow, it is essential that teachers and students analyse their established strategy for decision making. The successful use of case studies in business schools shows the superior outcomes of an interdisciplinary approach to problem solving. Disappointingly, functional departmental silos within universities still exist and keep problem solvers from seeing all the effects of a given issue. In addition to providing teachi... [PDF.gk03] Decision Making in Marketing and Finance: An Interdisciplinary Approach to Solving Complex Organizational Problems Rating: 4.88 (650 Votes)
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