(Read now) Collateral Damaged: The Marketing of Consumer Debt to America (Bloomberg)
☆ Charles R. Geisst ☆
#2219314 in eBooks 2010-05-20 2010-05-20File Name: B003O2SXR8
10 of 10 people found the following review helpful. Clear, informative, and a great readBy BigBriFirst and foremost, this is an extremely well-written book. Though my knowledge of finance is limited, Geisst is a joy to read, even if I had to take some sections slowly. I appreciated the historic approach which clearly traces the rise of consumer debt and how it has been financed. Of particular interest is Geisst's explanation of how emergent financial theories that originally applied to pickiFrom Publishers WeeklyIn this exhaustive study of the credit card industry, Geisst (Undue Influence) delivers a scathing critique of the routine practices that led to the current consumer debt crisis. He details the origins of credit cards, a path pioneered by merchants bent on making loyal customeSometime in the 1970s and 1980s, the use of credit cards, which had begun as a convenience, began to grow into an addiction. Collateral Damaged: The Marketing of Consumer Debt to America explains how a nation of savers became a nation of consumers and how Wall Street used consumers' addiction to spending to create the "toxic securities" that threaten to bring about the collapse of the global economy. Geisst looks at the policy implications of the credit crisis and describes how the United State... [PDF.si68] Collateral Damaged: The Marketing of Consumer Debt to America (Bloomberg) Rating: 4.62 (435 Votes)
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You can specify the type of files you want, for your gadget.Collateral Damaged: The Marketing of Consumer Debt to America (Bloomberg) | Charles R. Geisst. I was recommended this book by a dear friend of mine.
