#1721528 in eBooks 2014-07-11 2014-07-11File Name: B00LPK9HHG
1 of 1 people found the following review helpful. Required ReadingBy Kevin R PattersonEven if you think you know everthing there is to know about pricing in the arts Mr. Rushton gives you something more to think about. This is a book that should be required reading for everyone in the nonprofit arts sector.'This book is essential reading for anyone involved with Artrsquo;s Management. Michael Rushton provides the first comprehensive guide to setting prices in the Artrsquo;s markets - a toolkit of advice in understanding how to determine ticket prices, discounts, and concessions' - Rachel Pownall, AsWith roughly half of allnbsp;income for non-profit arts organizations in the United States coming from earnednbsp;revenue rather than donations and state funding, the issue of pricing is paramount to success in the arts industry, yet pricing is not covered in any existing textbooks. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? When does it make sense to partner with organizations t... [PDF.id58] Strategic Pricing for the Arts Rating: 3.75 (454 Votes)
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You easily download any file type for your device.Strategic Pricing for the Arts | Michael Rushton.Not only was the story interesting, engaging and relatable, it also teaches lessons.
