(Download) Metaphorically Selling: How to use the magic of metaphors to sell, persuade explain anything to anyone






#473528 in eBooks 2009-08-19 2009-08-19File Name: B002TJZM08

0 of 0 people found the following review helpful. Presenters, Salespeople and Entrepreneurs: Grab This Opportunity From AnneBy JosiahHaving caught up in my world of wizardy, I was "trapped" in my big-picture concepts, elaborate long stories and minute details. No one on my team seems to understand what I want to convey. If they do, they usually get it after 2-3 iterations. This has been really frustrating.Recently, one of my mentors told me that "Metaphors are like stories on steroids." And tha"A quick enjoyable read...Miller goes beyond the quick fix of most business books." -- MARKETING TODAY.COM"An extremely valuable supplement to the personal library of anyone in careers that involve sales, negotiation, presentation..." -- MIDWEST BOOK REVIEW"Metaphors are communication home runs. TBillions of dollars are left on the table and hundreds of ideas fail to get off the ground every day because of the over-communicated society in which we live. Salespeople, Managers, Consultants, CEOs, even the President of the U.S. are constantly challenged to pierce through this information clutter to get others to see the unique value of their services, explanations, and propositions. Metaphors solve that problem. Join the ranks of five-star metaphor makers and salespeople like Ronald Reagan...


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