[Get free] On Great Service: A Framework for Action






#1678582 in eBooks 1995-04-01 1995-04-01File Name: B001D1YCMW

4 of 4 people found the following review helpful. Insights and counsel even more valuable now than ever beforeBy Robert MorrisI recently re-read this book (1996) and Berry's subsequently published Discovering the Soul of Service (1999), curious to know how well they have held up since they were first published. My conclusion? Rock-solid. In fact, both books are even more relevant - and more valuable - now than they were when Leonard Berry wrote them. That is amazing...and commendable. In thisCarl Sewell President, Sewell Motor Company The definitive guidebook to great customer service.About the AuthorLeonard Berry holds the JCPenney Chair of Retailing Studies at Texas Aamp;M University, where he is also Professor of Marketing. A former national president of the American Marketing AssoImproving service quality has finally become a top priority of management today, yet according to service quality expert Leonard Berry only a handful of companies have managed to determine exactly what to improve and how to improve it. For the past two years, Berry studied dozens of companies of all sizes renowned for their capacity to deliver what they promise and more. From his on-site observation of the strategies and practices of such companies as Mary Kay Cosmetics, Tattered Cover Book Sto...


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You can specify the type of files you want, for your gadget.On Great Service: A Framework for Action   |  Leonard L. Berry. I have read it a couple of times and even shared with my family members. Really good. Couldnt put it down.

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