[Free pdf] Beans: Four Principles for Running a Business in Good Times or Bad
♛ Leslie Yerkes, Charles Decker, Bob Nelson ♛
#2295729 in eBooks 2008-03-11 2008-03-11File Name: B000VSSORW
14 of 14 people found the following review helpful. Robert B. Mintz, Ph.D.By Robert B. Mintz, Ph.D.Elegantly simple! I usually loathe fables, preferring gritty text in business writing. It was recommended by a friend and I found it to be entertaining, engaging, and beautifully written. Its unique way of conveying the reassuring message that "the basics mean as much as ever in this chaotic world" is one we all need to be reminded of. This is a cautionary tale for consulting types (like yours.com Seattle, the corporate coffeehouse capitol of the world, is the setting for Beans, a smart fable about a real ten foot coffee counter with long lines in rain or shine. Using the plot device of a business crisis at the "El Espresso," Authors Yerkes and Decker spend time with owner Jack HartmanBeans is the story of The El Espresso, a legend in its own time in Seattle and a coffee company that has prospered by intentionally staying small, inspiring fanatical customer loyalty in the process. Told over the span of a single day, it follows The El's founder, Jack Hartman, through a business crisis that will challenge him and make him clear on why he does what he does. Unsure of whether he has lost the passion needed to sustain his business, Jack hires a consultant who flies to Seattle to ... [PDF.bn88] Beans: Four Principles for Running a Business in Good Times or Bad Rating: 4.76 (433 Votes)
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You can specify the type of files you want, for your device.Beans: Four Principles for Running a Business in Good Times or Bad | Leslie Yerkes, Charles Decker, Bob Nelson.Not only was the story interesting, engaging and relatable, it also teaches lessons.
