[Free] Customer Analytics For Dummies






#389302 in eBooks 2015-01-16 2015-01-16File Name: B00SEBCW4O

1 of 1 people found the following review helpful. Super Promoter!By brian ashbaughI'm a huge promoter of Jeff Sauros work and contributions to the UX research community. Highly recommend this and all the other books written by Jeff.Hoping Jeff's next book will focus more on predictive analytics!0 of 1 people found the following review helpful. Four StarsBy BulisaGreat3 of 3 people found the following review helpful. Customer Analytics for smart, busy business peopleBy Z. ExleyI've read a lot abFrom the Back CoverLearn to: Manage the total customer experience Collect, measure, and interpret customer data Use data to build strong customer relationships Transition to a data-driven customer experience Understand customers, enhance branding, and drive sales with customer analytics UnderstanThe easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business. Customer Analytics For Dummies shows you how to measure each stage of the customer journey and use the right analytics to understand customer behavior and make key business decisions. Customer Analytics For Dummies gets you up to speed on what you should be testing. You'll also...


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