(Free download) Hello, My Name Is Awesome: How to Create Brand Names That Stick
❀ Alexandra Watkins ❀
#140494 in eBooks 2014-09-15 2014-09-15File Name: B00JH0HGVA
7 of 7 people found the following review helpful. The author makes a task many are afraid of enjoyable! Seriously.By FiretalkerPRWow! And I say this with complete honesty. Some may think I am a bit jaded as my company name appears in the book! I can honestly say, that because as I was mentioned in the book, I read it with closer scrutiny. I read it before it was published and pre-ordered my copy and am glad I did, because not only did the book make the bestseller list in it's category, but it m"Top 10 Marketing Book of 2014" Inc. Magazine "Brand names can make a critical first impression, and naming expert Watkins, founder of the naming firm Eat My Words, attempts with this book to prove that even the "most noncreative person" can conceive of something that will resonate with customers.Every year, 6 million companies and more than 100,000 products are launched. They all need an awesome name, but many (such as Xobni, Svbtle, and Doostang) look like the results of a drunken Scrabble game. In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyonemdash;even noncreative typesmdash;can create memorable and buzz-worthy brand names. No degree in linguistics required. The heart of the book is Watkins's proven SMILE and SCRATCH Testmdash;two ac... [PDF.kl27] Hello, My Name Is Awesome: How to Create Brand Names That Stick Rating: 3.87 (789 Votes)
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You easily download any file type for your device.Hello, My Name Is Awesome: How to Create Brand Names That Stick | Alexandra Watkins.Not only was the story interesting, engaging and relatable, it also teaches lessons.
