[Pdf free] Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are






#513688 in eBooks 2010-12-13 2011-01-10File Name: B00F9FMYEG

1 of 1 people found the following review helpful. Really makes the branding personal to your relationshipsBy JenQuick read, great questions to help one get more clear on purpose, and branding. What it did most for me was help to clarify that a brand is about how we impact others and relationships. This took it to heart for me and how I would like others to be impacted by my choices, behaviors and treatment of them.1 of 1 people found the following review helpful. Short, realistic, and thought-p"Squarely delivers where other books have left off by creating a genuine self-understanding and a strong picture of the person you are and want to become to create real sustainable personal change.rdquo; --Stephen Weiss, Former President EDMC Online Higher Education and Former President and COO CNEW EDITION, REVISED AND UPDATEDIn this second edition of their classic book on personal brand David McNally and Karl Speak show that developing a personal brand is not about constructing a contrived image. Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and memorable brand is to make a positive difference in the lives of others through making lasting impressions that build t...


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