(Read ebook) When Principles Pay: Corporate Social Responsibility and the Bottom Line (Columbia Business School Publishing)
✿ Geoffrey Heal ✿
#852585 in eBooks 2012-06-19 2012-06-19File Name: B008CP1CDY
4 of 4 people found the following review helpful. Solid social and environmental policies can better align the interests of corporations and their societies.By Faye SinnottExcellent read. The author presents a clear-eyed, articulate and well reasoned case for companies to have solid social and environmental policies. The strategic purpose for these policies is to avoid conflicts with governments or societies by addressing external costs. This aligns the interests of the corporation and socieFrom Publishers WeeklyAlthough even a cursory glance at a newspaper reveals some new incident of corporate malfeasancemdash;predatory lending, shady deals between private defense contractors and the government, industrial pollutionmdash;Columbia Business School professor Heal argues that there is aStories of predatory lending practices and the reckless destruction of the environment by greedy corporations dominate the news, suggesting that, in business, ethics and profit are incompatible pursuits. Yet some of the worst lenders are now bankrupt, and Toyota has enjoyed phenomenal success by positioning itself as the green car company par excellence. These trends suggest that antisocial corporate behavior has its costs, especially in terms of the stock market, which penalizes companies that... [PDF.kd79] When Principles Pay: Corporate Social Responsibility and the Bottom Line (Columbia Business School Publishing) Rating: 4.62 (428 Votes)
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You easily download any file type for your device.When Principles Pay: Corporate Social Responsibility and the Bottom Line (Columbia Business School Publishing) | Geoffrey Heal. Which are the reasons I like to read books. Great story by a great author.
